Big Data

Every business creates reams of data, essentially “Big Data”.  But it doesn’t mean anything unless information can be gleaned from the data.

CFO’s have full access to the financial data; true information comes from layering in operating data.  CFO’s need to be in the business talking to managers; understanding the complete business story.

See FEI’s discussion of what leading CFO’s are doing.

Collecting data is the first step; understanding and turning it into information is the challenge and goal of Big Data.  Companies need to analyze data to ascertain key business performance measures.  Business needs a strategic CFO to identify key information and create strategies to move the business on a positive trajectory.

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